Tablets and Smartphones Make SoLoMo Here to Stay

Tablet and smartphone reach

This is a guest post by David Dague. There has been a lot of talk about the convergence of Social, Local, Mobile – or SoLoMo - over the past few years but the data hasn’t been there to truly support it. The 5th Annual comScore Local Search Usage Study from Localeze and 15miles set out to [...]

The Race for Mobile Supremacy and How It Affects Your Business Strategy

Smartphone share

If social media was the big thing in 2010 and 2011, then mobile is clearly leading the charge for the hearts and minds of both businesses and consumers in 2012. This shouldn’t come as a surprise for anyone monitoring the trends and activities over the last 12 months or so. While QR codes and push marketing [...]