Social Mix 2012 kept us as busy as good little Canadian beavers last week, and our incredible Social Mix speakers touched on many elements that make up a great brand experience when engaging online.
(Oh, and watch this space for upcoming posts on the event).
But Gary Vee said something that especially resonated with me.
I’m paraphrasing, but it was along the lines of “Build your relationships first. The rewards will come later.”
Which segues nicely to this little highlight post on Jugnoo’s Social CRM Twitter chats. Held every Tuesday at 1:00 p.m. EST, this week we wanted to talk about social companies; who should own social? What goals should you be focussing on?
And of course, the question everyone always asks – what does it mean, to be a social company?