Build Stronger Relationships: Meet Social Media Contacts Face-to-Face

Social media face-to-face

There are so many ways for business-to-business (B2B) marketers and sales organisations to find and stay in touch with customers online. For example, social media platforms like Twitter, Google+ hangouts, Facebook conversations, LinkedIn Groups and many more. But if you’re not using social networking tools to meet potential customers in-person, you’re missing out on a [...]

The Truth About Social Media: White Lies and Whoppers

Lies

Raise your hand if you have never told a lie. Now, all of you with your hands up – drop them – cause you just lied. We all lie from time to time. White lies to avoid hurting someone’s feelings. Bigger lies to hide a horrible truth. “No dear, you don’t look fat in that.” [...]

Lolcats, Maggie Thatcher, and Your Social Media Strategy

The Anti Lolcat

“There is no marketing cure for sucking.” — Mark Schmulen, Constant Contact When you’re new to social media, getting people to notice you is near the top of the To Do list. How many times a day should you post? How do you get new followers? How do you even get people to notice you? But [...]

2012 – The Year of Social Media Filtering and Syphoning

social media filters

2011 was an interesting time in the evolution of social media. It was the year that many people got used to the real-time statusphere. It was the year that location-based social software really started to socially map out the “real world” and encourage face-to-face connections. Next generation social collaboration tools like Quora continued to make a splash, despite not [...]

Social Media Is NOT About the Numbers!!

socialmarketing

It’s been one of my biggest angsts I’ve had to deal with ever since I started diving into social media – that new media has yet to prove itself. For any one company to spend the time to learn about social media they need to understand the underlying benefits, in particular, “What is social media [...]

Don’t Become a Relic: Check Your Digital Strategy

Pay Phone Booth

This past weekend I was out and about with my son when something big happened. One of our last stops was at a local gas station. After filling up, I got back in my car and buckled up (of course). As we pulled away from the gas pump, I heard my son ask, “Hey Dad, [...]

Marketing In The Round

Marketing In The Round

This is a guest post from Gini Dietrich and Geoff Livingston. Integration is all the rage right now. We’re trying to figure out how to harness the wild, wild west feel of social media and incorporate it into a bigger marketing program. We’re trying to figure out how to measure our efforts, and figure out [...]

TGIF at Jugnoo: Fun Friday

TGIF

To ensure conversation and creativity is flowing at all times, our office is set up with large tables and very few walls. Therefore when you feel the need to hide for 2 minutes to gather your thoughts – you can’t! And we love it. The office set up has created a close-knit team, which we [...]

Jugnoo Presents: Social Mix

julie.2

It’s no secret that we love social media here at Jugnoo. It encompasses everything we do, and is at the heart of both our company and community. From day one, our goal has been helping businesses and individuals get noticed by making visibility on the social web simple and accessible for all. That’s why we’re [...]