W00T! We Are Proud and Excited to Announce…..

Social Mix 2012

…..that thanks to all of your support and the fantastic pre-sales for our upcoming Social Mix 2012 event, we are already able to provide a healthy donation to The Remix Project, the Toronto-based organization we’re proudly partnering with in 2012 and beyond. Not only that, but this donation will help them continue doing the amazing [...]

Big Data Creates Win/Win for Businesses and Consumers

Big data

The new marketing meme, “Big Data” has captured everyone’s attention. The rise of social, online behaviour, user content generation, not to mention increased mobile activity, has contributed to the mountain of datasets that have grown so large “they become awkward to work with using on-hand database management tools”, per Wikipedia. The graphic below suggests:

The Other Side of The Personal Branding Coin

personal branding

We’ve spent June and will continue in July talking about personal branding. Part 2 of our Ebook “Finding Success Through Personal Branding” will be released in a few weeks, and of course Social Mix 2012 is coming up on July 26th. But personal branding is a controversial subject in the social space – some people [...]

More Than Coffee, Do You Know What Gets You Going?

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Whether you’ve meditated on it while writing web copy or refined it into resume-friendly bullet points, chances are you know exactly what you do. After all, that’s what people pay you for. That’s what you have to offer the world. Or is it? On a playing field where all else is equal, Simon Sinek says it’s not [...]

F-Commerce: Futile or the Future?

Facebook commerce fail?

This week, we’ve sent our VP of marketing, Hessie Jones, off to the AllFacebook Marketing Conference in San Francisco. We like shaking things up a bit on the social side here at Jugnoo, and AllFacebook is no exception. Hessie has some key insight on F-commerce–basically, any commerce on Facebook–and whether or not it can actually [...]

Lessons in Personal Branding from Canada’s @CocktailDeeva

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We all know the story of Gary Vaynerchuck (@GaryVee on Twitter), and how he grew his parents’ wine business by sharing his dynamic personality with the world through social media and his WineLibrary TV video website. (And if you don’t, check out the Social Mix 2012 conference web site for more information). But Gary is [...]

Why YOU Should Attend Social Mix 2012: Reason #5 – @saulcolt & @frankcrm

Social Mix 2012

It’s the first day of summer here in the Northern Hemisphere (ok, at 7:09 p.m. – give or take a minute!) – and I don’t know about you, but here in Toronto we are crawling our way through a stifling heatwave - our first of the summer. Speaking of things heating up (try the veal!) our [...]

Social Mix 2012 Early Bird Rates Extended! #SoMix2012

Social Mix 2012

We’ve heard from many of you that an ‘end of the month’ deadline for our special Social Mix 2012 early bird discount tickets would be a better fit for you. Heck, we’ve got bills to pay too, so we listened! With that, we’ve very happy to announce that we’re extending our special Early Bird rates [...]

Do’s and Don’ts for Expressing Your True Personality Online

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“Be yourself; everyone else is already taken.” ― Oscar Wilde When it comes to sharing your thoughts and feelings with the world online and through social media, it’s important to just be yourself. Not only will this set you apart from everyone else (because no one else is just like you), but the more your [...]