Social Media is a Business: Social Media Presence Management
Matt Hixson is the Co-Founder & CEO of Tellagence. His goal? To change the way business approaches social media through predictive social analytics. You can get more from Matt on Twitter at @matthixson
I was flattered (and a bit surprised) when Hessie and Danny over at Jugnoo asked me to speak at Social Mix 2012. We’ve been in conversation about the challenges around measuring the marketing effect of social media since we met. I guess I said something of interest. So what did I speak about? My presentation [...]
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