All articles by Amy Sept

Amy Sept is owner of Nimbyist Communications and a freelance contributor to the Jugnoo blog.

About Amy Sept

Amy Sept is a freelance contributor to the Jugnoo blog. The owner of Nimbyist Communications, she combines her natural geekiness with more than a decade of professional communications experience to help non-profits and small businesses build awareness in print and online. You can meet her on Twitter and on LinkedIn.

Contact List Cleanup: Using Filters To Manage Your Social Connections

Clean up your contact list

When you first joined Facebook, you connected with everybody from your sixth grade BFF to your college roommate’s little sister. You followed everyone back on Twitter — just the polite thing to do, right? When Google+ launched last year, you circled with wild abandon. Whether you’re on one network or five, building connections brings no [...]

What the #? An Intro to Hashtags

Hashtags explained

When you’re new to Twitter, it’s easy to get stuck in the “I just don’t get it” rut. I’ve found that this often comes down to one of two hurdles: Twitter is a blank slate. Twitter is what you make of it – which means that, until you start following people relevant to your interests, [...]

Brand Vs. Reputation: What’s The Difference?

Brand vs. Reputation

If all the talk about branding, image, reputation, personality, identity, motivation and marketing has your head spinning, relax: You’re not alone. Lindsay’s post, The Other Side of The Personal Branding Coin, touches on the discussion—and confusion—around personal branding. Is it the sum of the way you act, the way you look and the things you [...]

5 Ways To Celebrate Yourself – With A Little Help From Your Friends

Superhero Kid

Unless you’re Tony Stark, recognizing and celebrating your own amazingness is probably a bit of a trial. In general, we tend to be good at spotting our weaknesses—and feeble when it comes to promoting our strengths. Sometimes you need to dial back the modesty and step into the spotlight. The question for the shy and/or [...]

What Makes You Different?

Be different

I had prepped a post for today that looked at personal branding versus reputation because, to be honest, I was beginning to lose track of where one ends and the other begins. Then Erika Napoletano came sliding onto the Jugnoo playground saying that personal branding’s kind of a loose concept anyways when it all boils down [...]

More Than Coffee, Do You Know What Gets You Going?

Get started

Whether you’ve meditated on it while writing web copy or refined it into resume-friendly bullet points, chances are you know exactly what you do. After all, that’s what people pay you for. That’s what you have to offer the world. Or is it? On a playing field where all else is equal, Simon Sinek says it’s not [...]

Are You Overlooking A Key Part Of Your Brand?

You

You have a great logo, a solid elevator pitch, and a website you’re not embarrassed to call your own. You feel like you’ve checked all the right boxes when it comes to creating a brand for your growing small business. But when was the last time you stopped to think about…you?

Lolcats, Maggie Thatcher, and Your Social Media Strategy

The Anti Lolcat

“There is no marketing cure for sucking.” — Mark Schmulen, Constant Contact When you’re new to social media, getting people to notice you is near the top of the To Do list. How many times a day should you post? How do you get new followers? How do you even get people to notice you? But [...]