Good afternoon, gentle readers, and it’s the most TGIF-y of all TGIF posts – it’s the Friday that kicks off Labour Day weekend!
August 30, 2012 By 3 Comments
Memories of #SoMix2012 @MattHixson: Influence – Today and Beyond
I was flattered (and a bit surprised) when Hessie and Danny over at Jugnoo asked me to speak at Social Mix 2012. We’ve been in conversation about the challenges around measuring the marketing effect of social media since we met. I guess I said something of interest. So what did I speak about? My presentation [...]
August 29, 2012 By Leave a Comment
Look Beyond the Obvious For Your Business Success
Often, we change things based on what we see in front of us, or based on perceptions of what we feel is in front of us. It may be that our sales channels are bringing in less than 12 months ago; so we change the sales team or manager. Or, our customers are leaving in [...]
August 27, 2012 By 19 Comments
Social Media Automation, Not Autopilot
There has been a lot of discussion lately about automated posts to social media channels and how those activities somehow miss the “being human” point of social media. I have been evangelizing the use of social media for the humanization of brands and organizations for quite some time, but even I think there are times [...]
August 24, 2012 By 1 Comment
TGIF – Oh, It’s Magic!
Good afternoon, and a very happy Friday to you, gentle readers. Here at Jugnoo, we have an amazing team of brilliant, talented developers, designers and QA specialists who are the driving force behind our products – without them there wouldn’t be a Jugnoo – and we have a very special team that we need to [...]
August 23, 2012 By Leave a Comment
Social CRM Chat Highlights for August 21 #sCRMchat
Welcome to another weekly recap of our fast-growing Social CRM chat on Twitter. This week, we talked about the relevance of Social CRM in the relams of small business owners and, as usual, enjoyed a fantastic discussion around this topic. We’ve rounded up some of the highlights from the chat for you to enjoy below. [...]
August 21, 2012 By Leave a Comment
Heritage, Culture and What the Japanese Can Teach Us About Business Longevity
If you take a look at a list of the oldest companies in the world, you’ll see the glaringly obvious fact that the majority of the companies listed are Japanese. Germany makes a good argument for having a fair few, while the U.S. begins a late charge once they broke away from British rule. The rest [...]
August 20, 2012 By 2 Comments
Fear and The Terrifying Social Media
Social media is terrifying. Anyone who tells you anything different doesn’t have a firm understanding (As firm of an understanding that the average user can have) about what social media is. Those are likely the same people who would stand at the edge of the Grand Canyon and scoff at its overwhelming vastness. It’s terrifying, [...]
August 17, 2012 By 1 Comment
TGIF – Kittens, Sweaters and Sports… Oh My! Edition
Fight For Your Right… to Play Normally, gentle readers, I would have a snappy, cheeky intro to kick off your weekend. This week, however, I have something far too important to share with you to make quips. This week’s kickoff to TGIF is 100% quip-free. Here at Jugnoo, we’re big believers in the potential that [...]
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