Compare What Facebook, Pinterest, & Instagram Give to Ecommerce Sites

Interesting to see how Facebook, Pinterest, and Instagram contribute to ecommerce site traffic. Facebook has the biggest impact, and in some cases it really depends on how engaged the brand audience is. Petflow has the most engagement from their fans on Facebook, doing a combination of listening and engagement to get the best results. And of course having over 1 million likes on their fan page doesn’t hurt!

From the 8thBridge Social Commerce IQ (SCIQ) report.

12 Compare What Facebook, Pinterest, & Instagram Give to Ecommerce Sites

2 Compare What Facebook, Pinterest, & Instagram Give to Ecommerce Sites

3 Compare What Facebook, Pinterest, & Instagram Give to Ecommerce Sites

 

Social Discovery: Cracking The Code for Ecommerce Sites

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Some interesting insights from the 8thBridge Social Commerce IQ (SCIQ) report that challenges some assumptions about how retailers are benefiting from social traffic and social discovery. For one, Facebook reigns supreme in providing traffic to ecommerce sites, beating out Pinterest by a large margin (and everything else for that matter). Facebook is off the charts for [...]

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Turbulent Post Rocks American Airlines Brand

News of a girl who spoofed a terrorist in her tweet directed at American Airlines has probably increased the likelihood that more teens will copy the prank – rattling security forces and causing a major headache for large brands caught in the fray. The social media skies have been anything but friendly for American Airlines [...]

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What NPR, the Walking Dead, and Rooster Teeth Have In Common

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Below are the number of people active in social media, and all of them are big numbers. But what is interesting is the trend for podcasts. One of the reasons for this growth is the fact that many people listen to streaming audio in their car during commutes. And it’s not only well-known brands like [...]

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Vimeo’s Infographic of Social Engagement

Vimeo has posted data on how much video is consumed in the U.S. (and elsewhere)…and the amount of social engagement it creates. This comScore video report has some interesting findings, and shows how important it is to include video in your social media listening and engagement strategy. • 61% of Americans watched (on average) 397 [...]

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